“A Unique 2-day Local Tour” Itinerary Design Competition 2021
Objectives
Hong Kong tourism industry is adversely affected by the COVID-19 in 2020. In order to sustain the tourism industry in Hong Kong, in-depth local tours are developed by the practitioners to promote local culture and community heritage. “A Unique 2-day Local Tour” Itinerary Design Competition organised by Lingnan Institute of Further Education (LIFE) aims to provide a platform for secondary students to develop their creativity and present unique ideas for promoting local culture and destinations to Hong Kong people, as well as to have deeper understanding of their living place Hong Kong.
Eligibility
The competition is open to full-time secondary school students (Secondary 4 or above) in Hong Kong. Each team must consist of 3 to 4 students from the same school. The application must be coordinated by a teacher.
Details of Competition
The team has to design an itinerary for a 2-day local tour in Hong Kong. The itinerary aims to promote the unique features of Hong Kong by demonstrating the most attractive tourist spots or destinations in Hong Kong.
The itinerary should include the following details:
(a) Itinerary Proposal Content
The itinerary should include the following details:
(a) Itinerary Proposal Content
- Duration of the tour: 2 Days 1 Night
- Attractions and tour time
- Reason for recommendation
- Transportation Arrangements
- Accommodation Arrangements
- Meals Arrangement
- Other relevant information
(b) Itinerary Proposal Format
- Itinerary could be either in English or Chinese
- Format is open, e.g. PowerPoint, written proposal, video, etc
(c) Other Information
- Name of School
- Full name of students
- Name of the tour / theme
- Date of submission
Briefing Session and Guest Talk
A briefing session will be arranged for participants on 26 February, 2021. A guest speaker will be invited to introduce the latest development of tourism industry and skills of designing an itinerary. Participating teams and interested parties are welcome to join.
| Date | 26 February 2021 (Friday) |
| Time | 3:30pm - 4:30pm |
| Channel | via Zoom Online |
| Speaker | Ms Lolanda Law General Manager, Atlas Travel Limited |
Registration Procedure
- Please register through our online registration form (Click here for registration)
- Deadline for Registration: 5 March 2021 (Friday), before 5:30pm
Submission of Itinerary Proposal
- Please submit the itinerary proposal via email to cpr@LN.edu.hk
- Please specify in the email subject “Itinerary Design Competition 2021”
- File size over 10MB shall be uploaded on an online platform (e.g. Google Drive, Dropbox, Sendspace, etc) and the download link must be included in the email
- File size must be under 300MB. File size over 300MB will not be considered
- All itinerary proposal submitted will be the final version and NO amendment will be entertained
- All proposal must be the original work of the participant and the participant must be the sole owner of the entire copyright
- Deadline for Submission: 21 May 2021 (Friday), before 5:30pm. Late submission will not be accepted.
Adjudication
(a) 1st Round Adjudication:
Shortlisted teams will be selected and be invited to the final round adjudication. The result of 1st round adjudication will be released by 11 June 2021 through LIFE’s website.
Shortlisted teams will be selected and be invited to the final round adjudication. The result of 1st round adjudication will be released by 11 June 2021 through LIFE’s website.
Judging Criteria for 1st Round
- Itinerary concept and relevance to the theme (40%): Conceptual plans and the relevance of attractions and the arrangements to the theme
- Creativity and innovativeness (30%): Creativity of the plan
- Feasibility of the itinerary (20%): Application and implementation viability
- Itinerary presentation (10%): Clear presentation and explanation of the itinerary
(b) Final Round Adjudication:
Shortlisted teams will be invited to deliver a 15-minute oral presentation followed by a 5-minute Q&A session in the final round adjudication on 25 June 2021. The presentation could be delivered in English or Cantonese. The Award Presentation Ceremony will be held on the same day. Details of the Final Round Adjudication cum Award Presentation Ceremony will be announced through LIFE website upon releasing the 1st round adjudication results.
Judging Criteria for Final Round
- Content (50%): Itinerary attractiveness
- Clarity (20%): Language proficiency, voice and clarity
- Appearance (10%): Attire, manner and dress code
- Body Language (10%): Eye contact, gesture and posture
- Time Management (10%)
Judging Panel for Final Round
Judging panel will consist of senior management in the travel industry and/or other organisations as follows:
Judging panel will consist of senior management in the travel industry and/or other organisations as follows:
1. Mr Jason WONG
Chairman, Travel Industry Council of Hong Kong
2. Ms Lolanda LAW
General Manager, Atlas Travel Limited
3. Mr Seth LI
Learning and Development Manager, Cordis Hotel, Hong Kong
4. Mr Eddie LAM
Director of Human Resources, Hyatt Regency Hong Kong, Shatin
5. Dr Eric LUK
Programme Director (Sub-degree Programmes), Lingnan Institute of Further Education
2. Ms Lolanda LAW
General Manager, Atlas Travel Limited
3. Mr Seth LI
Learning and Development Manager, Cordis Hotel, Hong Kong
4. Mr Eddie LAM
Director of Human Resources, Hyatt Regency Hong Kong, Shatin
5. Dr Eric LUK
Programme Director (Sub-degree Programmes), Lingnan Institute of Further Education
Awards and Prizes
| Gold Award | Dinner Buffet for 4 ppl + HK$6,000 cash coupons + Certificates for individual members |
| Silver Award | Dinner Buffet for 4 ppl + HK$4,000 cash coupons + Certificates for individual members |
| Bronze Award | HK$2,000 cash coupons + Certificates for individual members |
| Merit Awards | HK$800 cash coupons + Certificates for individual members |
| Others | All participating team members will receive a Certificate of Participation |
Result of Final Round Adjudication
Thank you for participating in the Itinerary Design Competition Final Round cum Award Presentation Ceremony on 25 June 2021. The result of Gold, Silver, Bronze and Merit Awards are as follow:
Gold, Silver and Bronze Award Teams
| Award | Name of School | Name of Team Members |
| Gold | Po Leung Kuk Yao Ling Sun College | YIP Wing Ho (Team Leader) LAM Sing Ho LUO Man Yan TSE Yan Tung |
| Silver | Shek Lei Catholic Secondary School | WONG Chui Lam (Team Leader) CHEUNG Sum Wing LIN Kwan Yee LING Tsz Ching |
| Bronze | Po Leung Kuk Lee Shing Pik College | LI Chun Ngo (Team Leader) TANG Tsz Wing WONG Long Kiu |
Merit Awards (listed in random order)
| Name of School | Name of Team Members |
| 1. Chang Pui Chung Memorial School | NG Wing Hei (Team Leader) CHEUNG Hoi Ting KWOK Tsz Ying LAI Tsz Yu |
| 2. Elegantia College (Sponsored by Education Convergence) | CHAN Wing Yan (Team Leader) HO Tsz Kiu WAN Wing Sze |
| 3. Fanling Rhenish Church Secondary School | CHAN Wing Chi (Team Leader) HUANG Sze Nga HUYNH Chun Pong |
| 4. Po Leung Kuk Lee Shing Pik College | CHEUNG Ho Lung (Team Leader) HO Him To LAM Kwan Long WU Mang Chak |
| 5. Po Leung Kuk Lee Shing Pik College | SIU Ho Tsun (Team Leader) CHOW Wing HUI Hiu Ching HUI Shun Yan |
| 6. Po Leung Kuk Lee Shing Pik College | TSANG Yuen Sang (Team Leader) CHAN Chin Ho MAK Shui Ying |
| 7. Precious Blood Secondary School | LAI Pui Ying (Team Leader) HO Ka Yee TSUI Kei Yan |
| 8. The Hong Kong Taoist Association Ching Chung Secondary School | NG Ka Yan (Team Leader) CHAN Yuen Wa SO Wing Ue YEUNG Ching Laam |
| 9. Tuen Mun Catholic Secondary School | CHAN Wan Yi (Team Leader) CHEUNG Cheuk Lam Kelly NG Tsz Fung ZENG Hiu Wun |
| 10. Tuen Mun Catholic Secondary School | CHIN Oi Chun (Team Leader) TAM Yuen Kwan WAN Fu |
Participating teams that are not shortlisted above will receive a Certificate of Participation. Details will be announced via email.
Presentation of Awards and Prizes
Final Round cum Awards Presentation Ceremony
The Awards Presentation Ceremony will be held right after the Final Round Adjudication. The Gold, Silver, Bronze and Merit Awards will be presented to the champion, first runner-up, second runner-up, and the other finalist teams respectively.
Rundown
The Awards Presentation Ceremony will be held right after the Final Round Adjudication. The Gold, Silver, Bronze and Merit Awards will be presented to the champion, first runner-up, second runner-up, and the other finalist teams respectively.
| Date | 25 June 2021 (Fri) |
| Time | 14:30 – 16:45 |
| Venue | Chan Wai Nam Function Hall G/F, Simon and Eleanor Kwok Building (SEKG09) Lingnan University, Tuen Mun |
| Remarks | Only finalist teams will be invited to attend the event |
Rundown
| Time | Item |
| 14:00 – 14:30 | Registration |
| 14:30 – 16:40 | Final Round Adjudication and Award Presentation Ceremony |
| 16:40 – 16:45 | Group Photo |
| 16:45 | End of the event |
Key Dates
| Date | Event |
| 26 February 2021 (Fri), 3:30pm – 4:30pm |
Briefing Session and Guest Talk Speaker: Ms Lolanda Law General Manager, Atlas Travel Limited |
| 05 March 2021 (Fri), before 5:30pm |
Deadline for Registration |
| 08 March to 30 April 2021 | Consultation Period |
| 21 May 2021 (Fri), before 5:30pm |
Deadline for Submission of Itinerary Proposal |
| 11 June 2021 (Fri) | Announcement of First Round Result and the shortlisted teams for the Final Round Adjudication |
| 25 June 2021 (tentative) | Final Round Adjudication cum Award Presentation Ceremony |
Enquiries
Tel: 2616 7136
Email: cpr@LN.edu.hk
Email: cpr@LN.edu.hk
